Hi
Wise Owler is back up and blogging, on behalf of myself not as a formal representative of Wise Age but will include time to time promotion of wise age activities when they take place .
Yesterday as a member of the London Age Friendly forum I was able to listen to and talk with Paul McGarry, Head of Greater Manchester Ageing Hub,.
During his excellent conversation he raised the issue that we in the age movement need to Change the Conversation' around age.
This reminded me of the importance of the 'Silver Economy' in relation to economic growth and inclusivity. There seems to be a gap in the minds of National, Regional and local government of the key role that older people play both in terms of economic and social production and consumption.
Over 70% of over 50s up to state retirement age are in employment, often in key roles in management, in health and social care, finance, Universities, education, housing and other public services as well as in large corporations, SMEs and the voluntary sector. Even after state retirement age there are over 1.2 million pensioners in the UK still working or in self employment.
We are crucial in the implementation of growth strategies yet hardly feature in senior strategic and policy decision making. Besides our role as workers older people, especially older women play a major role in caring for those in need of care, children, grandchildren and our parents, as well as the wider community. Meanwhile the voluntary and community sector would fall apart if it were not for older ( often pensioner) people did not give their time, expertise and commitment to being volunteers.
In addition the silver economy is made up of the tens of millions of we 50+ many of whom have more disposable income than younger people and act as a dynamic force for consumer driven growth. There are whole sectors and environments now dependent on older consumers, viz tourism, health and leasure and even including IT - as we are the ones buying the new technology both for ourselves and our families.
Woe betide any employer who ignores this consumer group or who does not understand the benefits of having and age diverse workforce.
Yet still the focus on government at all levels is predominantly on youth- who while also suffering from ageism have less to offer than older people as workers and consumers. The argument around older people is nearly always around the Supply side, of how to get more people back into work while ignoring the clear and real problem of the Demand side- the institutional ageism of employers and recruitment agencies which is cited by over half of older people seeking employment as the biggest barrier.
The other mistake made by Ministers, including the departments of Work and Pensions, Health, Education and Skills, plus the Mayors of London, boroughs and other cities is to see older people only as a burden, in terms of health and social care, when in fact the vast majority of older people are active both as cosumers and producers plus the skills they offer, of experience, wisdom, social skills and commitment are often ignored despite the urgent need to fill skilled labour market gaps.
So my message to decision makers, government, and employers is simple. There is an enormous untapped labour and consumer market which is embraced and supported - along with younger people- could bring the growth and redistribution of income and wealth so urgently needed